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Vice Chancellor: SMEs Must Be Ready to Face Global Competition

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Small and Medium Enterprises (SMEs) in Indonesia are the economic sector that has been the most capable of surviving the storms of crisis in the past. It was also SMEs that at that time saved the Indonesian economy from deeper destruction. However, the enactment of the ASEAN Economic Community (AEC) can threaten the existence of SMEs that have not been able to compete globally. That topic is the focus of attention of the International Seminar with the title "Enhancing Competitiveness of SMEs in ASEAN“, Tuesday (29/11). This activity was organized by the UKM Study and Development Group (K2PU) Faculty of Administrative Sciences, Universitas Brawijaya (FIA UB) in the Hall of Building A, FIA UB, 4th Floor. 

Suasana Seminar Internasional oleh K2PU yang dihadiri oleh ratusan pendengar
The atmosphere of the International Seminar by K2PU which was attended by hundreds of listeners

This activity brought in three speakers from three countries in ASEAN. Each of them is Dr Siti Atikah Nur 'Atikah Zulkiffli (University of Malaysia), Dr Porngarm Virutamasen (University of Srinakharinwirot, Thailand), and Dr Kusdi Raharjo DEA from FIA UB as well as Chair of K2PU. The presence of speakers from three countries provided different perspectives on the development of SMEs in their respective countries.

The event was also attended by UB Deputy Chancellor 2 Dr. Shihabuddin MH. The Deputy Chancellor was present to give a speech as well as open the event, representing the Chancellor who was unable to attend at that time. Hundreds of participants seemed to fill the seats provided. They consist of several groups, including several SKPD in Malang Raya, UKM players, and S1 to S3 students. 


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Article/Photo: Aulia Luqman Aziz 

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