ANDRIANI KUSUMAWATI

Position: Professor
Categories: Lecturer in the Department of Business Administration, Lecturer in Business Administration Study Program, Lecturer in Master of Business Administration Study Program

Prof., S.Sos., M.Sc., DBA.

S1: Universitas Brawijaya

S2: Universitas Brawijaya

S3: University of Wolongong

Marketing

  • BUSINESS RESEARCH METHODS
  • MARKETING STRATEGY POLICY II
  • INTERNATIONAL MARKETING
  • CONSUMER BEHAVIOR
  • MARKETING STRATEGY POLICY I
  • BUSINESS STATISTICS II
  • REPORT WRITING TECHNIQUES
  • MARKETING RESEARCH
  • MARKETING MANAGEMENT
  • MARKETING POLICY STRATEGY
  • Promoting City Branding Through Local Food and Cuisine Experiential Value (2022)
  • Managing Student Citizenship Behavior in the Context of Higher Education (2022)
  • Development of Tourservqual and Experiential Marketing of Regional Tourism Events in the Context of Supporting the Recovery of National Tourism After the Covid-19 Pandemic (2022)
  • Marine Ecotourism Development Strategy for the Economic Development of Coastal Communities in Tamban, Malang Regency (2021)
  • City Branding Evaluation Model Through City Brand Personality in Order to Increase Tourist Revisiting Post-Covid-19 Pandemic (2021)
  • Small Business Skills Training and Calculation of Production Costs (2022)

  • Entrepreneurial Skills Training and Simple Bookkeeping (2021)

  • Tourism Destination Promotion Training Through Branding, Advertising, and Selling (BAS) for Ladesta, Gunungronggo (2020)
  • Tourism Aware Community Participation Development Training through Ecotourism-Based Community Based Tourism as an Effort to Realize a Competitive Tourism Village (2019)
  • Creativity-Based Entrepreneurship Training as an Effort to Develop Creative Industries (2019)
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